The Top Digital Marketing Trends of 2023 It’s essential for small and medium sized businesses in Indiana (and elsewhere) to stay up-to-date with the latest digital marketing trends. With the ever-changing digital landscape, it’s critical to remain competitive with the “big boys” in your industry. Let’s explore some of the top digital marketing trends for …
How to Use Google Business Profile to Market a Small Business As a small business owner in Indiana, it’s essential to take advantage of all available marketing tools to help your business stand out in the crowded market. One of the best ways to do this is by utilizing Google Business Profile. This is a …
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Chat GPT for Writing Content Chat GPT, a powerful language model developed by OpenAI, can be an incredibly useful tool for bloggers looking to streamline their writing process and improve the quality of their content. Whether you’re just starting out or you’re an experienced blogger, Chat GPT can help you generate new ideas, refine your …
What is Local SEO What is Local SEO and Is It Important? When people are looking to do business in their local community, they turn to Google to find a vendor who is nearby. This can be any business from retail shops, restaurants, plumbers, and even local marketing agencies. Most SMBs require a strong local presence, but …
How to Rank on Google with Local SEO Topping Google Search through Local SEO – Here’s How One of the best tenets to live by in digital marketing is “Choose your battles.” Any SEO specialist worth their salt will tell you that not all keywords must be conquered or that you should compete with every …
Why ROI is so Important In order to understand the value of your hard-earned marketing dollars, you need to start with your goals in mind. What do you want your marketing to do for you? Increase traffic to your website? Generate phone calls to your business? Launch more form fills on your site? Raise the …
How Covid-19 Helped with SEO and Digital Marketing COVID-19 Closes a Generational Gap Over the last year, COVID-19 has changed and reshaped the world as we know it in many ways. The way we travel, how we communicate and interact with one another, and how we work has all changed. But perhaps the biggest impact …
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How Good Website Design Affects Sales Increase Your Bottom Line through Excellent Website Design SEO influencer Neil Patel has an interesting take on whether website design impacts the bottom line. His answer is both yes and no: improving website design to increase sales can certainly produce that outcome. We’re inclined to agree. Revamping a site’s …
Case Study: Healthcare Industry Case Study: Healthcare Industry One of our very first clients at QBall Digital was a medical facility in Indianapolis. Upon our initial analysis, we realized that there were three areas that were setting this facility back: Search Engine Results Online Reviews Google PPC Ads Here is how QBall Digital focused on these …
Branding vs. Lead Gen Different marketing goals require different strategies, especially when it comes to digital marketing. Before you decide to invest those hard-earned marketing dollars, there are a couple of questions that you need to ask yourself: What are my marketing goals? Has my past marketing gotten me ready for lead generation? Branding Here …
